Friday, March 1, 2013
Important Value-Chain Componants
There are some parts of the value-chain that are very important to Pepsi's business success. Outbound logistics are very important to a company like Pepsi because of there strong international presence. They not only need great distribution systems to get all around the United States, but also to difficult areas all around the world. To do this successfully Pepsi has to create and maintain strong relationships with distributors, such as their deal with Diamond Star Co., Ltd to distribute their products in Myanmar. Diamond Star has done business in Myanmar for over 50 years, so creating a relationship with them is key for Pepsi to be successful in their venture into the country. Another link in the value chain that Pepsi must rely on is human resource management. Pepsi has 297,000 employees, so having a successful HR system in place is invaluable. Pepsi needs to hire the right people, but they also need to develop the talent they have on board to make the most of their human resources. On their website Pepsi boasts about "Stretch assignments, early responsibility, job rotations and awesome mentors" as some of the ways they help employees develop within the company and set them up for success.
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